{"product_id":"my-variations-dentifrice-actifs-blancheur-certifie-bio","title":"Whitening Active Ingredients Toothpaste - Organic Certified","description":"\u003ch2\u003eHydroxyapatite Toothpaste | Whitening Active Ingredients\u003c\/h2\u003e\u003cbr\u003e\u003cp\u003eEnriched with hydroxyapatite, our toothpaste smooths enamel, reduces surface stains and restores the teeth’s natural radiance.\u003c\/p\u003e\u003cbr\u003e\u003cp\u003eIts formula combines whitening effectiveness with gentleness: free from preservatives and harsh abrasive agents, it provides delicate polishing and daily restorative care.\u003c\/p\u003e\u003cbr\u003e\u003cp\u003eDeveloped with expert dentists from the French Union for Oral Health, it is made from 100% naturally derived ingredients, has a fresh mint flavour, and is Cosmos Organic certified.\u003c\/p\u003e\u003cbr\u003e\u003cp\u003e\u003cstrong\u003eDirections for use:\u003c\/strong\u003e one 75 mL tube lasts for 2 to 3 months when brushing your teeth twice a day.\u003c\/p\u003e\u003cbr\u003e\u003ch3\u003eThe results ⬇️\u003c\/h3\u003e\u003cbr\u003e\u003cp\u003eAfter 28 days, here are the results observed during a usage test supervised by a dentist (December 2025, 20 participants):\u003c\/p\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e  \u003cli\u003eTeeth appear up to 45% whiter, with an average improvement of 1.2 shades.\u003c\/li\u003e\n\u003cbr\u003e  \u003cli\u003e95% of users noticed an improvement in the whiteness and radiance of their enamel.\u003c\/li\u003e\n\u003cbr\u003e  \u003cli\u003e95% of users noticed a reduction in surface stains on their teeth.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003ch3\u003eThe MyVariations innovation\u003c\/h3\u003e\u003cbr\u003e\u003cp\u003eThe radiance of teeth depends above all on the quality and uniformity of the enamel. Uneven enamel retains more pigments (coffee, tea, red wine) and reflects less light.\u003c\/p\u003e\u003cbr\u003e\u003cp\u003eOur approach is therefore to restore the enamel surface rather than mask stains with harsh whitening agents. The formula contains 2% hydroxyapatite, a mineral identical to that which makes up 97% of enamel and 70% of dentine.\u003c\/p\u003e\u003cbr\u003e\u003cp\u003eThis key active ingredient helps repair, smooth and strengthen the surface of teeth.\u003c\/p\u003e\u003cbr\u003e\u003cp\u003eResult: smoother enamel that reflects light better and makes teeth visibly more radiant.\u003c\/p\u003e\u003cbr\u003e\u003ch3\u003eThe super-active composition ⭐️\u003c\/h3\u003e\u003cbr\u003e\u003cp\u003eThe formula combines several complementary active ingredients to improve the appearance of teeth and oral balance.\u003c\/p\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e  \u003cli\u003eGentle polishing agents such as silica and perlite help remove surface pigments while preserving enamel.\u003c\/li\u003e\n\u003cbr\u003e  \u003cli\u003eXylitol helps limit the bacteria responsible for plaque, while fluoride (1450 ppm) strengthens enamel and helps prevent cavities.\u003c\/li\u003e\n\u003cbr\u003e  \u003cli\u003eThe formula is also enriched with aloe vera, known for its soothing properties for gums, and Codium fragile algae extract, used to maintain the balance of the oral flora and fresh breath.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003ch3\u003eA French, certified and demanding formulation ✅\u003c\/h3\u003e\u003cbr\u003e\u003cp\u003eOur toothpaste is Cosmos Organic certified and made from 100% naturally derived ingredients. It is manufactured in France with a laboratory specialising in oral care.\u003c\/p\u003e\u003cbr\u003e\u003cp\u003eThe formula excludes several controversial ingredients, including titanium dioxide and harsh surfactants such as Sodium Lauryl Sulfate. Its quality composition earns it a score of 93\/100 on Yuka.\u003c\/p\u003e\u003cbr\u003e\u003cp\u003eThe toothpaste is packaged in a fully recyclable aluminium tube, effectively protecting the formula while reducing its environmental impact.\u003c\/p\u003e\u003cbr\u003e\u003cp\u003eThe result: a high-performance, natural and demanding toothpaste that combines whitening effectiveness, respect for oral health and environmental commitment.\u003c\/p\u003e\u003cbr\u003e\u003ch3\u003eVisible results, gradually\u003c\/h3\u003e\u003cbr\u003e\u003cp\u003eHydroxyapatite 2% toothpaste is not a miracle product: its effectiveness relies on the gradual improvement of the enamel surface with each brushing.\u003c\/p\u003e\u003cbr\u003e\u003cp\u003eUnlike some whitening toothpastes that use highly abrasive agents or harsh whitening ingredients, our formula favours gentle active ingredients that respect enamel. This approach gradually brightens teeth while preserving the integrity of enamel and gums.\u003c\/p\u003e\u003cbr\u003e\u003cp\u003eAfter 28 days of use, here are the results observed during a usage test supervised by a dentist (December 2025, 20 participants):\u003c\/p\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e  \u003cli\u003eTeeth appear up to 45% whiter, with an average improvement of 1.2 shades.\u003c\/li\u003e\n\u003cbr\u003e  \u003cli\u003e95% of users noticed an improvement in the whiteness and radiance of their enamel.\u003c\/li\u003e\n\u003cbr\u003e  \u003cli\u003e95% of users observed a reduction in surface stains.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cp\u003eThese results confirm the effectiveness of an approach that gradually reveals the teeth’s natural whiteness without compromising enamel health.\u003c\/p\u003e\u003cbr\u003e\u003ch3\u003eIngredients \/ INCI List\u003c\/h3\u003e\u003cbr\u003e\u003cp\u003eAQUA (WATER \/ EAU), HYDRATED SILICA, GLYCERIN**, XYLITOL, HYDROXYAPATITE, PERLITE, XANTHAN GUM, ALOE BARBADENSIS LEAF JUICE POWDER*, CODIUM FRAGILE EXTRACT, DECYL GLUCOSIDE, AROMA (FLAVOUR)*, SODIUM COCOYL GLUTAMATE, SODIUM FLUORIDE, MENTHYL LACTATE, LIMONENE, BUTYLENE GLYCOL, PENTYLENE GLYCOL\u003c\/p\u003e\u003cbr\u003e\u003cp\u003e\u003cem\u003e*Ingredients from Organic Farming. **Processed from organic ingredients. 100% of the total is of natural origin. 21% of the total ingredients are from Organic Farming.\u003c\/em\u003e\u003c\/p\u003e","brand":"My Variations","offers":[{"title":"One Size","offer_id":55490984542587,"sku":"DENTIFRICEBLANCHEUR","price":5.99,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0002\/7600\/4882\/files\/Blancheur_FR_6_1_1366x_9f428880-6f74-461a-b6d2-35adcb4cbbdf.webp?v=1780300749","url":"https:\/\/thebradery.com\/en\/products\/myvariations-whitening-active-ingredients-toothpaste-organic-certified","provider":"The Bradery","version":"1.0","type":"link"}